Four Steps to Building your Social Media for Business Campaign
Share your likes with friends, make money or donate it to charityThe year 2012 has been dubbed by experts as the year of social content and customer engagement. However for marketers the daunting task has always been how can they translate the time, effort and money spent on social media to get a Return on [...]
A Step-by-Step Guide to creating Google+ company pages – Local Business or Place
Share your likes with friends, make money or donate it to charityThe just over 100 day old Google+, the search engine giant’s social media channel has just opened its doors to company and brand pages. The social network already boasts of a 40 million member network and is the fastest growing social media channel. The [...]
How to brand your business using Social Media
Share your likes with friends, make money or donate it to charityBackground When you hear the word brands, what is the first thing that comes to your mind? Coco Cola, Apple, Microsoft, Google? Did you ever stop to think why these brands are so popular or why these names are a constant presence in our [...]
The Tips and Traps of using Social Media tools for your Business
Share your likes with friends, make money or donate it to charityAs the title suggests, this article is a compilation of some of the common – tips, that will ensure the success of using social media for the business and traps that will enable you to make sure you leverage the positive aspects of social [...]
Is LinkedIn The Death Knell Of Recruitment As We Know It?
Share your likes with friends, make money or donate it to charityWhen LinkedIn opened its first office in Australia in January 2010, Steve Barham, the Director of Hiring Solutions predicted that most of Australia’s workforce would be covered by LinkedIn. By June the same year, 15,000 new people had signed up as members. On the [...]
10 Reasons Why You Need To Link Your Website To Twitter And Facebook
Share your likes with friends, make money or donate it to charityIf you are serious about running an online business and you do not have an existing Twitter or Facebook account yet, then you should consider creating these accounts right away find your way to making your own business pages in these two accounts. Social [...]
3 Logical Reasons To Start Linking Your Website To Facebook and Twitter
Share your likes with friends, make money or donate it to charityIf you are running an online business, make sure that you understand it is not enough to simply create your own business pages or build your own fan pages which may help promote your business; because in reality, there is also a great need [...]
How Businesses Can Overcome Social Media Obstacles
Businesses who start out with Social Media Campaigns often complain that their efforts do not show results. It is true that Social Media Marketing may not always produce instant results that are expected by a generation of business owners who have grown up in the “instant gratification” culture of the modern society. On the other hand there are certain obstacles that entrepreneurs and business owners need to be able to overcome for their Social Media Campaigns to be effective.
New e-book on Social Media for business answers the prayers of confused business owners
With the entire buzz around social media, entrepreneurs and business owners seem more confused than ever about social media and whether it’s really important for their business. Now a new e-book, “Social Media Secrets For Your Business” has come to the rescue for business owners struggling to come to terms with social media.
Mapping Social Media To Sales In B2B Marketing
Just like a sales letter sent out as a direct mailer or posted on a website, using social media to monetize B2B sales requires finding out ways of using the internet to solve a prospect’s problems. Businesses now have the opportunity to identify the needs of customers through monitoring online conversations and addressing these, thereby improving engagement.
